Find Out How an Independent SE Asia Tour Operator Increased Tripadvisor Ranking 400% and Doubled Inquiries in Only 2 Months, and How You Can Too Implementing a Simple Tourism Social Media Marketing Plan Revealed in This Video
Sisters Eng and Buay moved to Bangkok to study and learn how to be tour guides almost 10 years ago. They loved being in the travel business and decided to open their own travel business specializing in soft adventure and cultural tours in Bangkok, Thailand, Cambodia and Myanmar called LJ Biz. They knew they could run more unique tours and wanted to be their own boss.
Can any of you relate?
Watch this Video Now & Learn How To Sell More Travel with Tripadvisor
They were faced with many tourism business and marketing questions and challenges starting and growing their dream business… In the South East Asia tour market, it is very competitive. In Bangkok alone there are over 204 attractions and sightseeing tour companies listed in Tripadvisor.
So how does a new tour company with lots of competition learn how to market their tours profitably online and via social media?
And With the advent of social media giants like Facebook and Tripadvisor, it can be a little overwhelming...
So when the sisters knew they needed help to grow their tour business dream, they called me. First thing I wanted to do was to see what online assets or resources they had we could tap into fast and easy, for the lowest possible cost to increase inquiries and sales profitably.
One of the first marketing channels we looked at (outside their own website) was Tripadvisor. Tripadvisor has turned into a dominant channel over the last eight years with over 100 million reviews and tips by travel consumers. With that much activity, Tripadvisor is a tourism social media marketing that cannot be overlooked!
Fortunately Eng and Buay were smart and were able to list their company in the “Bangkok attractions” and sub category of “sightseeing tours.” Problem was they were ranked number 69 of the 198 attractions. And only number 41 of 69 sightseeing tours. This is bad and is not going to yield many inquiries for sales….
Tripadvisor Social Media Marketing Action Plan
So we created a Tripadvisor marketing action plan and put it into motion December 1, 2012.
Good news! In only two months by religiously applying the simple customer service and Tripadvisor review plan I recommended, LJ Biz moved to #15 of 204 attractions, and # 10 of 69 sightseeing tours!
And how did this in effect their inquiries and sales? They went up over 100%…
Watch this 7 minute case study with LJ biz to see for yourself what we did to increase ranking and some important trip advisor listing and description tips to help you succeed.
Please comment below and let me know what your experience has been with Tripadvisor.
Many of you are having difficulties even getting listed… Is that the case with you? Do you want to know more about how to get listed in Tripadvisor and how to use it successfully to grow your travel business? Let me know below in the Facebook comment box.
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