Tour Operator Marketing Tips Success Case Study | Tourism Tim Warren & Doreen Toller | Travel Business Success Radio Podcast #66
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Have you wanted to speak to experts in travel business and have them give you important tour operator marketing tips, advice on working with travel agents, sales and customer service? Well today is your lucky day!
Listen to this episode of Travel Business Success Radio Podcast with Tourism Tim Warren and Alaskan tour operator Doreen Toller who share how Doreen’s amazing tour operation business has grown over 1000% and is now booking over $US1.5MM. This slow and steady growth has positively transformed Doreen and husband Bob’s lives, their staff and their families and offered them more security and life options
Are you constantly overwhelmed while trying to handle so many aspects of your travel business on your own? You are definitely not alone!
A lot of us in the tourism, travel and hospitality business can definitely relate to the struggle of overseeing the tourism marketing, sales, accounting and financing etc. to mention but a few. If you fall in this category, then you will love to hear about how the Toller’s made their tourism business work amidst the limited human resources and immense competition.
Let’s get to know Doreen and Bob Toller!
Doreen and Husband Bob Toller started Alaskan Tour Guides in 1998, a tour operator business focused on putting together great travel and vacation packages for small groups in central Alaska. With just one van and their parents, they definitely had a lot of doubts on whether they would succeed or not. But they persisted and it’s been twenty years of success so far!
Tour Operator Marketing Tips & Operations Highlights; Travel Business Success Podcast #66
How different was the market in the early days compared to today’s travel business market?
- Managing the staff was a lot easier for the company as they were quite small being just herself and her husband. Also, compared to the past where it was harder to make sales; it is a lot easier to make larger sales today from their “tour website that sells”, referrals, and customer testimonials. All this combined helps then book more trips without as much personal effort anymore.
What is the #1 thing you want to be better at in your tourism business?
- Managing or “Bossing people” definitely is a part most tour business owners struggle with. It is no news that many people have quite a hard time asserting their position as the boss.
What is your top tour operator marketing tips for tourism professionals?
- The tour, travel or hospitality industry can be tricky. It is advised that you try to consult with and hire tour operator marketing professionals for best results. You cannot do everything on your own. When you work with an experienced tour business professional, it will give you a positive return on investment.
What is your top sales tip for tourism professionals?
- Focus on improving your customer service by “answering the phone” and listening to your prospects and customer needs.
- Also, do not talk down on other brands in your niche as it shows bad work ethic.
What is your top operations/customer service tip for tourism professional?
- It should be all about the customer! Your tourism business will thrive by not just fixing the issues, but making it better.
Tour Operator Marketing Tips to Increase Bookings, Profits & Valuation
In conclusion, to have a profitable travel business and successful tour operator marketing, requires a lot of passion and consistent, conscious effort. The major focus points in this podcast is tour operator marketing, customer service, why you should ensure customers remain satisfied at all times and staff management. How you handle your customers and staff make all the difference in the world and will determine how far your business goes.
Tour Operator Business for Sale – Alaska & Worldwide
If you seek an incredible lifestyle business with excellent investment opportunities, sharing the areas you love or the doing the things you most like to do – while getting paid to do it – then owning and operating a tour operator business could be just the business opportunity for you.
On this page you will find tour operator businesses for sale if you are a buyer and information on how to advertise or list your tour business for sale to a highly target audience of buyers.
And if you seek a tour operator businesses for sale in Alaska check out this page.
